How to manage your business partner
Disagreements and hurt feelings between co-founders can sink a company before it starts. Here are four strategies to set the relationship up for success. When Ari Mir, 31, and Amos Elliston, 38, met as...
View Article7 tips for writing better business copy
From business plans to marketing copy, being aware of common mistakes can make you a better writer. Even good writers make mistakes, from obvious repeats to subtle misspellings. It means we’re human....
View ArticleThe secret to successful product design? Simplicity
The more elegant and straightforward your product design, the easier it will be for you to attract customers. Here are three ways to streamline the way your product looks. The more immediately someone...
View ArticleThe surprisingly simple productivity time saver
Five easy steps to improve your focus and get more work done using a kitchen timer. The timer that rings when your pizza is done can also help you become more productive at work. Francesco Cirillo was...
View ArticleFacebook rolls out verified pages
The social-media giant will now identify pages that are managed by high-profile businesses and celebrities. If you’ve been on Facebook today, you might have noticed a small blue check mark next to the...
View ArticleHow to believe in yourself when you don’t feel worthy
Despite achieving success, many business leaders doubt their skills. Here are four tips to help overcome impostor syndrome. Do you ever feel like you don’t quite deserve your success or aren’t fully...
View ArticleWhen social media is not your best marketing strategy
Despite the hype, social media may not be your best approach when it comes to reaching your customers. Here are some questions to help determine whether to go social or not. Many small businesses think...
View ArticleMastering the wine list at a business dinner
A look at the five keys to building social currency when you’re trying to land an important deal. You know the scene: a business dinner, with those oh-how-badly-we-want-them prospective clients. Though...
View ArticleHow to hire the best recent graduates for your business
New graduates can give your company a fresh way of looking at business problems. Here are five steps for hiring the best and brightest of the class of 2013. Smart and ready to prove themselves, new...
View ArticleStaff stretched to the limit? 4 ways to tell
During the recession, your tiny team took on more and more. It might be time to give them a break. Chances are during the recession you called upon your employees to pitch in in ways you wouldn’t have...
View ArticleSocial media is getting nasty. How can you rise above it?
With social media widening its reach by the day, etiquette is getting the ax. We provide some tips on how to avoid succumbing to snarky behavior. In a world infatuated with social media, one-on-one...
View ArticleHow to deliver uncomfortable employee feedback
A leadership expert guides us through three difficult conversations with employees. Every business leader faces tough situations where they have to give uncomfortable feedback to employees. In those...
View ArticleDecision-making 101: how to be productive about regret
If only you could go back and do things differently. But you can’t. Instead, try to re-frame your thinking to take a more positive approach. Here’s how. Entrepreneurs are commonly advised to regret...
View ArticleSEO strategies: how ‘rich snippets’ can improve your web traffic
Give users more information in web search results and you’ll improve the chances that they click on your link. Here are two simple ways ‘rich snippets’ can help you do this. Search Engine Optimization...
View ArticleHow to grow your business by letting go
An improvisation technique known as the ‘yes, and’ principle could help you stay nimble in the face of change. Most successful entrepreneurs have a go-get-‘em attitude and like to call the shots. But...
View Article5 secrets for making your logo stand out
The best company logos have several things in common. Learn how you can design a killer logo by following the example of big brands. Your logo is the face of your company. It will often be the first...
View ArticleDisrupt your thinking, transform your business
Truly innovative companies pay attention to the things that most people ignore and ask questions that no one else thinks to ask. Here’s how you can challenge the status quo. Plenty of entrepreneurs...
View ArticleGetting the best from every employee: communication techniques that work
Make sure everyone shares your company’s vision with these four tips for communicating your expectations clearly. Eliciting the best work from your employees is the mark of an effective leader. But,...
View Article3 steps to creating your branding message
Brand messaging is about capturing just the right language that embodies your brand and makes it stand out from the pack. Here are three steps to get you there. You only have one value proposition and...
View Article5 ways to promote your YouTube videos
Here’s how to get your videos noticed and attract more viewers to your brand channel. You can make the most informative and entertaining video on YouTube, but that alone won’t guarantee you an audience...
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